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Auckland Bar Owner Shares a Few Good Reasons for Neon Lights

4 minutes read

Our first visit to the Ding Dong Lounge was after completing a custom sign order for the bar. As we arrived, we were mesmerized by the brightly coloured neon lights that were already installed there. Mat Jorgenson and his wife Jessie are the masterminds behind four original bars at the same address, each with its own unique vibe to match their roisterers. The location, 26 Wyndham Street, off Queen Street in Auckland, is well known for its sensational bars and nightclubs. However, until we heard about this place, we never thought to venture onto Wyndham Street. It's like a secret spot that, once told, you'll never forget.

Ding Dong Lounge

Ding Dong Lounge and Infinity Bar are accessible through Wyndham Street, while Dead Witch Bar and Karma Lounge are only accessible through the other two. It's a bit of a labyrinth, but I think that's why Mat and Jessie fell in love with the place.

Ding Dong Lounge, located at 26 Wyndham St in Auckland CBD, is a dimly lit basement bar with neon signs adorning its walls and a curious sense of mischief that attracts people from all walks of life. Locals drop in for after-work drinks, and live music acts play most nights of the week. Don't expect to see any frat boys at this bar; it's a good old-fashioned beer-and-shots rock'n'roll bar featuring local punk bands such as Green Day, Wolfmother, Steel Panther, and Machinehead.

Dead Witch Bar is located up the stairs at Ding Dong Lounge and is a performance and event venue that provides bands, comedians, jam nights, and private functions.

Auckland Bar Owner

Infinity Night Club

Infinity Night Club, owned by Auckland Bar Owner, is another bar accessible through Wyndham Street, and the bright white neon glow behind the bar drew us in like a moth. The bartenders have all the timeless cocktail classics on offer, from martinis to mojitos. Late hours offer plenty of dancing opportunities, with DJs spinning Top 40 music. The brightly lit 'Infinity' sign above the plush metallic sofas provides ample space to hang out.

Karma Lounge

At the top of the main stairs is Karma Lounge, accessible through Infinity Night Club. Behind the curtain, this bar gives you a break from the Top 40 hit list. The DJ here jams only the best classic RnB tracks. The light pink painted brick walls are a bold choice – but they work so well.

If you're looking for a great night out in Auckland, you should definitely check out these bars. The neon lights, live music, and unique vibes make for an unforgettable experience.

Ding dong is dimly lit basement bar with neon signs adorning its walls and a curious sense of mischief that attracts people from all walks to life. Locals dropping in for after-work drinks. Live music acts play most nights of the week. Don’t expect to see any frat boys at this bar. It’s a good old-fashioned beer-and-shots rock’n’roll bar. Featuring local punk bands such as Green Day, Wolfmother, Steel Panther, Machinehead.

Neon Signs in Auckland Bars & Night Clubs

We live in the age of social media. People love to take photos and upload them to social media platforms. Bars, restaurants, even hotels that photograph well. Get a lot of attention when content creators post photos of unique interiors, food and branding.

Adding neon signs and making Infinity Night Clubs locations worthwhile to share has contributed to the success of the venue. The key thing we love about this group of night clubs is the attention to detail. Not only for their service but for the interior and decor choices they have made. Talking to the owner Matt about how each space feels. They have designed each bar to best serve their patrons.

We interviewed Matt for some tips on business lighting. Here’s what he had to say...

Lighting design can make or break any interior. Atmospheric bar lighting is important because aesthetics are an integral part of the business. Attractive spaces help attract customers, create the right mood and stimulate the appetites of your guests.

You always want your products to have the greatest amount of focus. What makes an interesting space is having different lighting on different levels. You want to layer light use accent lights from the ceiling and walls to get the right effect.

Take energy and cost efficiency into account. We could have gone with halogen bulbs, the cheapest option, but discovered an LED alternative would emit as much light as a 50-watt bulb, using only 15 watts of energy. Also, LED bulbs would last for up to 50,000 hours, about 10 times as long as halogens. While we spent $2,900 more upfront, now we pay about a fourth as much for electricity as we would have with halogens.

Be wary of fads. While LED is most popular these days, don’t follow the trend blindly. Make sure you are buying from a reputable company and using a brand that has been well-tested. Quality aside, even the best LED lights might not be the right choice for your store, Other options like linear florescent lights, for example, might be better for general lighting, while LED bulbs would be more appropriate for accent lights.

Consider long-term maintenance Remember that the lighting you install won’t take care of itself. You must replace bulbs, keep fixtures clean and avoid overheating. Too many high-wattage bulbs and complications that may not be clear at first. If your electrician will have a hard time figuring it out, it will cost you a lot.

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