Are you tired of your business being lost in the sea of other storefronts? Do you want to grab the attention of potential customers and increase your click-through rate (CTR)? Look no further than printed illuminated signs.
Printed illuminated signs are a powerful marketing tool that can give your business the attention it deserves. These signs are printed on materials that reflect light, allowing them to catch the eye of passersby, even after dark. In today’s world, where competition is fierce, standing out is vital, and an illuminated sign can be the difference between making a sale and getting overlooked.
Here’s how to light up your business with eye-catching printed illuminated signs:
1. Choose the right design
Your design is the first thing people will notice, and it should reflect the personality of your business. Identifying your unique selling proposition (USP) can help you create a design that stands out from the competition. When it comes to illuminated signs, simplicity is key. Keep your design simple, with bold, sans-serif fonts that are easy to read from a distance.
2. Use the right colors
Use bright, contrasting colors to catch attention. White, yellow, and red work well together, as do purple and yellow. Keep in mind that the color combinations you choose will also impact how readable your sign is in different lighting conditions.
3. Select the right font
The font you select has a considerable impact on the readability of your printed illuminated sign. Choose a font that is bold, clear and easy to read from a distance. Avoid cursive fonts or overly stylized lettering that can be difficult to read.
4. Place your sign in eye-catching areas
Your sign should be placed in an area with high foot traffic that’s also visible from the street. Be sure to check local zoning laws and codes to ensure that your sign is within legal guidelines. Also, consider putting your sign in an elevated area where it can be seen from a greater distance, giving you more exposure.
5. Hire professionals
When it comes to printed illuminated signs, hire professionals to ensure that the sign is well-designed, and installed correctly. Professional designers and installers have access to high-quality materials and equipment, ensuring that your sign is bright, beautiful, and stands the test of time.
In conclusion, a well-designed and strategically placed printed illuminated sign can have a significant impact on your business. It can generate attention, increase foot traffic, and ultimately, boost your CTR. With the right design, colors, fonts, placement, and professional installation, your printed illuminated sign can be the eye-catching marketing tool your business needs to stand out in today’s crowded market.